Project Scope

During my first week in the studio, I was tasked with the challenge of designing an app tailored specifically for our studio team. This app serves as a convenient platform for all team members to pre-select their preferred restaurant or take-out option on a daily basis. The goal was to create a solution that is user-friendly, enjoyable, and fosters group interaction while ensuring democratic decision-making.

Responsabilites

Qualitative interviews
Co-design
Wireframes
Information architecture
Prototypes

Insights

→ The first phase was the research process. Get to know the area and looking on which restaurants were available near the studio

→ It was decided to look what was currenty available in the office and I decided to create a survey to collect some data

→ The research brought to a statement

“There are a lot of choices but acutually where would I go?”

Co-design workshop

To define the style of the app, a workshop was organized with a group of colleagues. The workshop spanned an hour and consisted of three distinct activities.

  1. The first activity was an ice-breaking session aimed at sparking creativity and energizing everyone for the upcoming tasks.
  2. The second activity involved describing the app’s purpose and the concept that had been developed. During this phase, participants were encouraged to seek inspiration for potential features, colors, and styles.
  3. The final activity encompassed a voting process to select the best ideas and the subsequent creation of two distinct moodboards.

Results

Based on the moodboard we created, the decision was made to proceed with designing the entire platform’s user interface. It was first developed the app architecture. Additionally, an interactive prototype was developed and subsequently tested with colleagues who found its functionality and presentation enjoyable.

Brand Identity

Based on the moodboard, I conceptualized and crafted the app’s visual identity, encompassing the creation of the icon and the user interface. The color used are the combination of elements in yellow and blue and the font used is the Poppins.

During this project, I had the chance to immerse myself in the vibrant dynamics of the studio. It was a fantastic opportunity for me to blend their established processes with my own prior experiences. I truly enjoyed the freedom to explore my creativity and showcase my capabilities in a supportive environment. The next steps will be to explore the algorithm and implementing the app for its testing and delivery.

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